Module · Department: Sales · From €27/mo

Booking Insights — understand how your guests book

When do your guests book, how late do they cancel, and what does it mean for revenue? Booking Insights gives you the overview from your hotel's own PMS data – from the very first night after connecting.

30-day trial · No commitment · Synced with your PMS every night · Spectra · TecHotel · MEWS
Try IO Planner on demo data before you decide Enter your name, hotel and e-mail. We approve your access and send you a link to the module on our demo hotel SiloStay — a short guide takes you through it, exactly as when we present it.
Try it LIVE →
Do you know the answers?

4 questions most hotels cannot answer

The bookings are already in your PMS. Booking Insights reads the pattern in them — when people book, when they cancel, and what those two things cost.

1

How much booking value do we lose to cancellations?

2

When a booking is cancelled — how long do we have to sell the night again?

3

How long before arrival do our guests book?

4

When should we launch the campaign to hit a specific period?

This is what you see

Three tabs: where your guests come from, when they book, and what cancellations take

The headline figures are medians — the middle booking, not an average that a few long bookings pull off course. Everything can be compared against last year.

Booking Insights SiloStay · demo data
  • 2–6 days 3.3 %
  • 7–13 days 9.5 %
  • 14–30 days 20.4 %
  • 1–3 months 48.4 %
Illustration with demo data (SiloStay). The real module shows your own figures.
  • ✓Lead time — how far ahead of arrival guests book — median, not average
  • ✓Resale window — how long you have to sell a cancelled night again
  • ✓Cancelled booking value — what was booked, and what disappeared again
  • ✓Value per lead-time band — is a late booking worth less than an early one?
  • ✓Markets — which countries matter most — and do they book differently from your home market?
How it works

From data to decision

No manual entry and no spreadsheets — the module builds on the data the hotel already has.

1

Connect your PMS

Spectra, TecHotel or MEWS — we guide you through the connection.

2

Synced every night

Bookings and cancellations are fetched automatically and kept up to date.

3

Read the pattern

Three tabs with medians, bands and comparison against last year.

Calculate it yourself

What is it worth to YOUR hotel?

Enter your own figures and see what it is worth to reach a cancelled night while it can still be sold. The whole calculation is shown openly — no hidden factors.

Your figures & assumptions
Resold booking value per year
—
  • Nights in play: —
  • Revenue in play: —
  • The module’s price: — — the potential is —

All figures are your own inputs and assumptions — the calculator does not guess for you. The module then shows your ACTUAL resale window and cancelled value, reservation by reservation.

Try it LIVE

Try IO Planner on demo data

Enter your name, hotel and e-mail. We approve your access and send the link and details to your e-mail — then you can click through Booking Insights yourself on our demo hotel SiloStay, with a short guide to take you along.

Try Booking Insights on SiloStay

No credit card. No installation.
✓How it works: we approve your request and send the access link and details to your e-mail.
✓

Thank you — we have received your request

We approve your access and send the link and details to your e-mail. You will hear from us as soon as possible.

We only use the information to follow up on your interest — see our privacy policy.
Price

Get started today

Module-based pricing — pay only for what you use, and add more modules whenever you like.

Basis
€27 /mo
What it includes
  • ✓Three tabs: Countries · Cancellations · Lead time
  • ✓Ready from the first sync — no setup
  • ✓Medians, not averages — a few long bookings do not skew the figure
  • ✓Comparison against last year on every figure
  • ✓The fixed tabs — no dashboards of your own
Most popular
Plus
€40 /mo
What it includes
  • ✓Three tabs: Countries · Cancellations · Lead time
  • ✓Ready from the first sync — no setup
  • ✓Medians, not averages — a few long bookings do not skew the figure
  • ✓Comparison against last year on every figure
  • +3 dashboards
Pro
€54 /mo
What it includes
  • ✓Three tabs: Countries · Cancellations · Lead time
  • ✓Ready from the first sync — no setup
  • ✓Medians, not averages — a few long bookings do not skew the figure
  • ✓Comparison against last year on every figure
  • +8 dashboards
✓30-day trial — we only charge after that ✓No commitment — cancel any time ✓Everything in Basis is included in the larger packages
Questions and answers

What hotels ask us

Do we need to set anything up before the module works?
No. The module fetches your bookings automatically from the booking system and works from the first night after it is connected. There is nothing to configure — only the period choice at the top. With Plus or Pro you can also build your own segments as extra tabs.
Why does it say "median" on the figures?
Because the median is honest: the middle booking. An average is pulled up by a few very early bookings — a single party booking two years ahead can shift it noticeably. The length of stay on the Leadtime tab's card, on the other hand, is an average.
What is the resale window?
The time from a cancellation to the planned arrival — in other words, how long you have to sell the night again. A short window means the cancellations come so close to arrival that the night is often lost. It is one of the strongest figures when terms and deposits are to be decided.
Can we see the behaviour for a segment — e.g. our corporate agreements?
Yes, with Plus or Pro: you build your own dashboards with filters from your booking system — for example only corporate agreements, only weekends or one market. The segment gets its own tab with the same figures and rules as the rest of the module.